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Hugh Lawson

Learning and Development Trainer. I love the buzz of live interaction, whether face-to-face or in virtual environments. My experience spans a wide variety of industry sectors and I pride myself on adapting my training style to any audience. My enthusiasm for training, ensures delegates leave with the knowledge, skills and confidence to make a difference to the brands they represent.

Are incentives your friend when motivating great performance?

I have been talking to a great friend of mine, who works in sales, and as we all know the last couple of years have not been brilliant for retail and business sales. Over the last couple of months, huge pressure has been applied to the sales team to close business for the year-end and this is not landing well, as there is no incentive to do so (positive reward and recognition), just a daily rant and a weekly name and shame on calls, appointments, and orders. 

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Levi Jeans and Belt, Sales Incentives, Learning, Training, Development, Online, leadership, reward, recognitions

Incentives Aren’t A New Idea!

I have been listening to a great friend of mine, who works in sales (and as we all know 2020 has not been brilliant for retail and business sales). Over the last couple of months, huge pressure has been applied to the sales team to close business for the year end and this is not landing well, as there is no incentive to do so (positive recognition/reward), just a daily rant and a weekly name and shame on calls, appointments (virtual) and orders.

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